Abayas Boutique At Cannes: Zainab Jiwa Wears Serevina On The Red Carpet

This year, journalist and television presenter Zainab Jiwa @zeewhatidid chose our Serevina in Olive whilst attending and reporting from Cannes, bringing modest fashion to one of the world’s most recognised stages.

For a small family business that began over three decades ago, moments like these never lose their significance.

What made the occasion even more special was seeing the Serevina worn exactly as it was intended. Elegant, refined and effortless. The rich olive tone stood out beautifully amongst a sea of predictable red carpet dressing, whilst the fluid silhouette and intricate embellishment caught the light with every movement.

As someone who regularly interviews actors, filmmakers and public figures for platforms including Netflix, Prime Video and Sky, Zainab’s wardrobe needs to work as hard as she does. Polished, professional and camera-ready from every angle.

For us, this moment represents something larger than a single outfit. Modest fashion belongs everywhere. At weddings. At celebrations. In boardrooms. On television. And yes, on red carpets too.

To see a hijab-wearing presenter confidently representing herself whilst wearing Abayas Boutique on one of the most prestigious red carpets in the world was a proud moment for us.

We won’t be forgetting this anytime soon.